News

Increasing number of analysts see dark days ahead for Apple

Apple’s share price nosedived by well over 2% yesterday after it was downgraded to “sell” by Rosenblatt Securities analyst Jun Zhang. There are reportedly now three analysts that rate the company’s stocks as “sell.” There are also 18 with a “hold” rating which, in Wall Street lingo, is actually no different from sell. There are also still 23 stalwarts who have a “buy” rating on the stock.

At this moment, the bulls still seem to be in control. So far this year, Apple’s stock price has risen 25%. However, for the rest of 2019, Zhang has dark predictions.

In a report issued yesterday, he predicted that iPhone sales will continue to disappoint and that iPad sales will start falling in the second part of the year. He added that sales of the AirPod, HomePod and iWatch might not be enough to compensate.

Zhang also predicted that the iPhone XS could end up being “one of the worst selling iPhone models in the history of Apple.”

Despite strong growth in Apple News and Apple Music, he expects Apple’s growth to slow from here onwards. Interestingly enough, he didn’t mention the Chinese market specifically.

Not all analysts agree. Wedbush analyst Dan Ives remains positive about international iPhone demand and added that, because of recent price reductions in China, there appears to be a small production increase from Apple suppliers. According to his calculations, there should be between 60 million and 70 million iPhone owners who might upgrade to a newer device over the next year to 18 months.

Even Zhang agreed that the Cupertino-based company’s latest earnings guidance remained “stable.” It has lots of cash reserves, and it has a significant stock buyback program in place to reduce the number of shares, and therefore boost earnings per share.

Tags

About the author

Chris

I've been a passionate evangelist for Apple and the Macintosh throughout my working life, my first love was a Quadra 605 working with a small creative agency in the south of Norfolk UK in the mid 1990's, I later progressed to other roles in other Macintosh dominated industries, first as a Senior graphic designer at a small printing company and then a production manager at Guardian Media Group. As the publishing and printing sector wained I moved into Internet Marketing and in 2006 co-founded blurtit.com which grew to become one the top 200 visited sites in the US (according to Quantcast), at its peak receiving over 15 million visits per month. For the last ten years I have worked as an Affiliate and Consultant to many different business and start ups, my key skill set being online marketing, on page monetisation, landing page optimisation and traffic generation, if you would like to hire me or discuss your current project please reach out to me here.

You can also follow me on: and

Add Comment

Click here to post a comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.